14 September 2017
The published price of a tourist apartment, on websites such as Airbnb, Booking or HomeAway, is directly related to its occupancy rate. A lower price will increase the chances of your home being rented, but obviously it will limit your average income. There is always the doubt of whether you are getting the most out of the property.
That is why at Brickstarter we want to share the tools we use to set the prices of our listings, and thus know what occupancy to expect, so as to make better-informed pricing decisions.
Here we present a small sample of our interactive tool, which includes historical data from 2016, allowing you to play with the different variables and helping you clear up your doubts. (To access our full tool, which will be available very soon on our website, you will only have to register, and you will get access to our entire database)
Although we have tried to configure the tool to be as simple and intuitive as possible, you may feel a little lost from time to time. If that happens, do not hesitate to set the tool back to zero by clicking the “reset” button.
Sometimes, applying too many filters can be counterproductive, since heavily filtered data may not be very representative.
To make the tool "lighter", we have included only the prices of the most recent months. We will keep updating it and adding more months in the coming weeks. Sign up for our newsletter and follow us on social media to receive our news.
To carry out this analysis we have worked with an Airbnb database in which all the registered properties were listed, along with the advertised daily price, and the status of the property (whether it is booked “R”, available “A”, or blocked “B”).
In this way some interesting conclusions can be drawn, since for example we can see that the average prices of booked properties are notably lower than those of unbooked properties.
On the other hand, it is important to point out that we have tried to leave the database as raw as possible. There are properties that are incorrectly registered in the Airbnb database, and although we could have removed them to make the tool cleaner, we preferred not to do so in order not to influence your analysis. Examples include entire apartments with zero bedrooms and zero bathrooms, properties with no district set, etc.
Very soon you will be able to access our full tool, which will be free for those who register. Remember to sign up for our newsletter and follow us on social media to receive our news.
If you would like us to help you manage your tourist apartment, do not hesitate to contact us.
Soon you will receive an email to confirm your Brickstarter account.
We hope to see you soon!